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The OMD movement.

The OMD movement is about growing, supporting and catalyzing a community of people who care about what’s on our plates. Each meal has the power to transform our bodies and to directly impact our community, our families and our planet.

From school lunch programs to national restaurant chains, we know that making plant-based food mainstream and accessible for all starts with passionate, thoughtful and engaged people like you. Let’s make it happen! Every person, every meal matters.


Healthy Lunches for Kids Everywhere.

Imagine cafeterias with yummy, climate-friendly meals. Right now, K-12 schools serve more than 5 billion meals to 30 million children every year. At schools across the country, there’s an enormous opportunity to encourage healthy, plant-based lunches that will nourish growing children with the food they need to thrive, and simultaneously nourish the planet. But how to begin, when there’s an urgent need for real-world support, including budget assistance, education and training, and kitchen equipment?

We’re taking on the challenge. In partnership with Friends of the Earth, Physicians Committee for Responsible Medicine, and Chef Ann Foundation, OMD is launching a national campaign to change school lunch programs — led by people just like you.

Ready to get started? Head on over to our School Campaign page  to learn more and download our School Lunch Toolkit to create change in your community.

North Carolina: Ground Zero for Climate and Food Justice.

North Carolina — OMD on-the-ground. Our OMD Field Organizer, Zakiyaa Taylor, is passionately managing our pilot program to radically change people’s relationship with food by supporting the community to try One Meal a Day. Together with our local coalition, we aspire to shift local restaurant and school lunch program menus to offer plant-based entrées — for food equity, people’s health and to protect the planet.

Why North Carolina? The state has the largest number of industrialized factory farms in the country, causing an ongoing public health and environmental crisis, mostly in communities of color and communities living in poverty.

Our goal is to increase access to plant-based foods for ALL people by elevating the voices of leaders on the ground and people impacted by corporate animal agriculture in tandem with community organizing.

To learn more and to see how you can get involved, check out this page.

Nc Pig Farm
Photo courtesy of Waterkeeper Alliance

Restaurants: Change Menus. Change the Food System.

Did you know that 64 out of the top 100 U.S. restaurant chains don’t offer a single plant-based entrée? Eating habits are changing: we are dining out, grabbing takeout and using online grocery shopping more than ever before. Since what we eat is driven by what’s available, these food-related businesses play a crucial role in our food choices.

That’s why OMD and the Center for Biological Diversity are kicking off a national campaign to advocate for more access to plant-based food. We’ve created a Restaurant Toolkit to support people like you to get more plant-based options on menus at your favorite restaurants across the country.

Take action. Learn more about our Restaurant campaign and download the Restaurant Toolkit.